what happened to taran adarash.. his review and sayings gives goosebumps to
me after aeons!

On 1/18/07, vinodraju2k <[EMAIL PROTECTED]> wrote:

  Indian B.O.: 'Guru' strong in parts!
By Taran Adarsh

As a hardcore cinema bhakt, I have witnessed a number of films since
I could remember. I have rarely gone for repeat viewings even if the
film had won my heart. But certain films compel you to watch them
again, and again, and again.

I remember watching Hrishikesh Mukherjee's ABHIMAAN in three
consecutive shows [3 p.m., 6 p.m., 9 p.m.] at Padma theatre,
Ernakulam [Kerala], when I was a kid. I recall watching Ramesh
Sippy's SHOLAY time and again over the years. MUGHAL-E-AZAM and
MOTHER INDIA continue to be all-time favorites. And so is the Julie
Andrews starrer THE SOUND OF MUSIC, which remains my most favorite
film.

I truly enjoyed Mani Ratnam's new outing GURU. And it gladdened my
heart immensely. In fact, I watched it twice within three days of its
release and I don't mind watching it the third time. This film
inspires you to move ahead in life and that's what works.

Let's get one thing straight: GURU was never expected to start like
DHOOM 2, KRRISH or FANAA. In fact, everyone in the industry knew that
the initial shows wouldn't record more than 35%-40% occupancy. But
its 50%-60% start did comes a pleasant surprise. And the film picked
up momentum on Day 1 itself .

While everyone was expecting the film to perform exceedingly well at
multiplexes of metros mainly, the day-wise growth in collections,
even at centres where `multiplex films' rarely find many takers, has
proved that a good film finds its audience, irrespective of its
genre.

At Indore, for instance, GURU showed a meteoric rise as days
progressed. But it slided downwards on Monday and remained at par on
Tuesday and Wednesday, which is not a disturbing sign. Let's have a
quick look at its day-wise performance –

Theatres Fri Sat Sun Mon Tue
Inox 68,200 78,200 1,44,000 45,500 47,500
Velocity 66,000 85,000 1,30,600 43,500 37,500
PVR 1,10,000 1,33,000 1,49,900 77,700 67,000
Adlabs 71,000 88,500 1,45,500 38,200 33,000

At Mumbai and Delhi/Uttar Pradesh too, the film is behaving
exceedingly well. Going by the initial trends, the film fetched
excellent collections in the opening weekend and is steady on
weekdays. South and Bengal is also strong.

Agreed, the film is not strong at single screens, but wasn't that
expected? It's not a DHOOM 2 or a PHIR HERA PHERI to attract the hoi
polloi in hordes, so let's not sit with a magnifying glass and
indulge in loose talk. In fact, a number of print and TV journos
quizzed me whether the Abhishek-Ash `roka' ceremony was a ploy to
boost the business of GURU. Rubbish! The Bachchans would never stoop
so low ever. If they wanted, they could've announced it during UMRAO
JAAN, which really required the push. Let's stay away from yellow
journalism!

As things stand today, the distributors of a few territories of GURU
are definitely in comfort zone thanks to its business at multiplexes.
With no major opposition in the coming week, its business at
multiplexes should be steady.

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