| Kolkata is banking on the late Netaji Subhash Chandra Bose to make it to the Guinness Book of World Records. |
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| Sahara One Motion Pictures has planned the largest ever premiere show held for a film for Bose-The Forgotten Hero, directed by Shyam Benegal. |
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| Sahara has approached Guinness World Records for the premier of �Bose� in Kolkata, to be held at the Eastern Command Stadium in the presence of a record 30,000 viewers. |
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| To make it into the Guinness Book of World Records, the film premiere would have to break the record set by the film �Brewster McLeod� in Houston in 1970, which saw a turnout of 23,930 people. |
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| The process will be audited by Ernst & Young, in accordance with the rules laid down by the Guinness World Records, said Preeti Shahani, marketing head of Sahara One Motion Pictures. |
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| The premiere will be held on May 5 and the movie will be in theatres the following day. |
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| Sahara is still undecided on whether the tickets would be priced or not. |
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| Shahani explained it was essential for the audit to have tickets for the show but pricing of the tickets was yet to be decided. |
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| Some of the tickets would be given away as prizes in contests. |
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| To bring in the crowds, Sahara has approached the Union information and broadcasting ministry for a tax exemption certificate. |
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| It would also like the film to be classified education tag, which would enable it to draw upon the school crowd. |
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| �We will take it to as many people as possible� said Shahani. |
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| Shahani said the decision to have the premiere in Kolkata was taken in view of to Netaji�s connections with the city. |
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| Sahara would also invite members of the disbanded Indian National Army (INA) to the premier. |
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| In Delhi, it would hold special screenings for INA members and their families. |
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| The promotions for the premier would start from next week. |
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| The entertainment company was hoping to cash in on the Kolkata spirit and fervour for the leader. |
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| The premier was likely to see some of the biggest names from the industry come to Kolkata, many of whom were associated with Sahara. |
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| Shahani said the list of invitees would be finalised closer to the day of the premiere. |
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| The film would be promoted through roadshows and high density retail chains. |
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| While the promotion for the premiere would revolve around Kolkata, a nationwide promotion would be made for the film. |
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| The total cost of producing the film had run into Rs 35 crore. Sachin Khedekar was playing Netaji. |
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| The music was by A R Rahman. Shyam Benegal, director of the film, said it was a great experience for him to work in Kolkata. |
