I still run an add in two of them, and on their app. It probably gets me one or two customers a year, but it ensures that we are out there. Most of the advertising that we have done aside from Facebook has been crap anyway. At least the phone book is fairly cheap. A quarter-page add in the Tuesday paper in my small town is $750, and gets me zero customers even with a free install coupon attached.
On Thu, Jan 24, 2019 at 4:55 PM Ken Hohhof <[email protected]> wrote: > Facebook seems kind of like PaintNite, great if you want a 5:1 female:male > ratio. At least looking at who comments or likes our posts. If it’s a > guy, chances are it’s somebody from the industry not a customer. Not > really complaining, since in most homes it seems the man may wear the pants > but doesn’t control the checkbook. > > > > > > *From:* AF <[email protected]> *On Behalf Of *Sean Heskett > *Sent:* Thursday, January 24, 2019 4:55 PM > *To:* AnimalFarm Microwave Users Group <[email protected]> > *Subject:* Re: [AFMUG] yellow pages ads work for anybody? > > > > waste of money. > > > > spend the $100/mo on boosting a facebook post and you'll get WAY more new > subs than you would get in a whole year or two of phone book ads. > > > > On Thu, Jan 24, 2019 at 3:29 PM Ken Hohhof <[email protected]> wrote: > > Anybody here still using ads in the print Yellow Pages? If yes, do you > have any metrics to say if they are working? > > > > Our ad in 2 yellow books is up for renewal, I think it’s only about $100 > per month total, so it would be worth it if we got maybe 1-2 new customers > per year. But as far as I can tell, we haven’t gotten a lead that way in > years. About half the area covered by the 2 books is outside our WISP > coverage, and I used to get the people all angry why do you advertise in my > yellow book if you don’t have service here? That hasn’t happened in a long > time, which is one indicator for me that nobody uses the YP books anymore. > We do get leads from the free “shopper” paper they throw on driveways (or > maybe they mail them, I’m not sure). > > > > Also, Dex Media annoys me with their billing and renewal practices, so why > send them money if it isn’t working. > > -- > AF mailing list > [email protected] > http://af.afmug.com/mailman/listinfo/af_af.afmug.com > > -- > AF mailing list > [email protected] > http://af.afmug.com/mailman/listinfo/af_af.afmug.com >
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