Hi,
Whenever I run a query to retrieve click data for my YouTube ads, I get too
many results. For example, when I run this query:
SELECT
click_view.gclid,
click_view.location_of_presence.city,
campaign.name
FROM click_view
WHERE segments.date = '2021-11-29'
AND click_view.location_of_presence.city = 'geoTargetConstants/1001754'
I get back 10 rows of data, each row with a unique gclid, indicating that I
received 10 clicks from that location on that day.
However, since I am capturing the gclid on the landing page, I can see in
my database that this can't be true.
I only received 1 user landing on this page on that day (only 1 gclid was
captured that day).
I get the same problem on every date that I query.
Even accounting for invalid clicks, this cannot be accurate data.
The only explanation that I can come up with is that the data that I get
back here aren't just actual clicks, but also ad interactions for my
YouTube video ads. I am getting that idea from this snippet here related to
ClickView:
"For non-Search campaigns, metrics.clicks represents the number of valid
and invalid interactions."
Perhaps the gclid data is also from "interactions" and not only actual
clicks? An interaction can be someone watching the video ad for >10
seconds. I only need gclid data from actual clicks, though.
Appreciate any help.
Thanks.
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