Hi Grigoris,

For your 1st option, it looks like you should be able to create a custom 
remarketing tag for this. For more information about that, I would recommend 
reaching out to the Google Ads Product Team here as they will be more equipped 
to assist you.

For your second option, if you are able to get the list of users (email address 
or address) from the segment, you can upload them as a Customer Match user list.

One other option I can think of is creating two separate user lists, a Basic 
user list for cart abandoners (defined as a conversion action) and a Rule-based 
user list for members over 65. Then, as explained here, create a Multiple user 
list where you AND those 2 lists together.

Regards,
Mitchell
Google Ads API Team
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