Hi Mitchell, That makes sense. However, is there any way we can obtain Potential Impressions from the AdWords API? I checked the Campaign Performance Report <https://developers.google.com/adwords/api/docs/appendix/reports/campaign-performance-report> columns and it doesn't seem to be a column listed in there. We obtain data segmented by day for each campaign in our MCC, and we would like to be able to show a summary of the Last 7, 14, or custom dates. So we would want to be able to know what data we can store daily, to perform this calculation and make our data show as close as possible to what the Web UI would.
On Thursday, April 30, 2020 at 8:42:56 AM UTC-6, adsapiforumadvisor wrote: > > Hi Evgeniy, > > Thank you for reaching out. Getting the total search IS for the campaign > isn't just the average of the search IS for all the keywords. It is the > total impressions / total potential impressions. One of your keywords could > have 2 total impressions / 2 potential impressions and have an IS of 100% > while another keyword could have 10 total impressions / 100 potential > impressions and have an IS of 10%. The total would then be 12 impressions / > 102 potential impressions which is very different from the average of 100% > and 10%. You should think of it as a weighted average. > > If you are still having any issues, please share your client customer ID > and the un-masked report definition *via Reply privately to author*. > > Regards, > Mitchell > Google Ads API Team > > ref:_00D1U1174p._5001UaSwjn:ref > -- -- =~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~ Also find us on our blog: https://googleadsdeveloper.blogspot.com/ =~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~ You received this message because you are subscribed to the Google Groups "AdWords API and Google Ads API Forum" group. To post to this group, send email to adwords-api@googlegroups.com To unsubscribe from this group, send email to adwords-api+unsubscr...@googlegroups.com For more options, visit this group at http://groups.google.com/group/adwords-api?hl=en --- You received this message because you are subscribed to the Google Groups "AdWords API and Google Ads API Forum" group. To unsubscribe from this group and stop receiving emails from it, send an email to adwords-api+unsubscr...@googlegroups.com. To view this discussion on the web visit https://groups.google.com/d/msgid/adwords-api/1a92fa12-ee69-44f8-aa11-12e8721525d0%40googlegroups.com.
