Hi Oksana, 

Thank you for sharing the details. I edited your previous post to mask the 
client customer ID. This said, the Display Keyword Performance report 
includes all Display Network and YouTube Network statistics aggregated at 
the keyword level, one row per keyword. If other segment fields are used, 
you may get more than one row per keyword. In this case, the report query 
involves multiple segment fields which explains the increase in the 
impressions count. On the other hand, if you pull the data with the report 
query given below this will return the impressions for this criteria as 
13,335. 

SELECT CampaignId, CampaignName, Clicks, Conversions, Impressions, Cost, 
Criteria FROM DISPLAY_KEYWORD_PERFORMANCE_REPORT DURING LAST_MONTH

Hope this addressed your question. Let me know if you have any other 
questions. 

Regards,
Bharani, AdWords API Team

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  • ... Oksana Sulyma
    • ... 'Bharani Cherukuri (AdWords API Team)' via AdWords API and Google Ads API Forum
    • ... 'Bharani Cherukuri (AdWords API Team)' via AdWords API and Google Ads API Forum
    • ... 'Bharani Cherukuri (AdWords API Team)' via AdWords API and Google Ads API Forum

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