Hi Robert,

In the AdWords API perspective, I can confirm that you can set your 
CrmBasedUserList object's MemberShipLifeSpan 
<https://developers.google.com/adwords/api/docs/reference/v201710/AdwordsUserListService.UserList#membershiplifespan>
 to 
"10000" which should translate to "no expiration". As for the AdWords UI, I 
looked further into the documentation that you sent and came across this 
guide <https://support.google.com/adwords/answer/6379332>, which under the 
"Membership duration" section, says that its duration is already unlimited 
by default.

However, since the AdWords UI part is already out of our team's scope, you 
may confirm this information with the product experts at the AdWords 
Community Forum 
<https://www.en.advertisercommunity.com/t5/Google-AdWords/ct-p/Google_AdWords#> 
as 
they are better equipped to provide you with the information you need.

Best regards,
Peter
AdWords API Team

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