Hi.

I'm trying to understand the relation between proximity targeting, postal 
code, google location resolution and the actual user location.

My goal is to set different bid modifiers to different postal codes within 
a given radius without expanding the targeting area/population.

Consider a proximity targeting with some radius for some campaign. Suppose 
a postal code has partial intersection with the targeting circle. For 
example, half of the postal code is within the proximity circle and and 
half of it outside the circle.

Question 1:  At what circumstances (if at all) Ad will be shown for users 
outside the targeting circle area but inside the postal code area? Is it 
related to the "MostSpecificCriteriaId" resolution I see in the Geo 
Performance Report?

Question 2:  At which cases setting bid modifier to a postal code that 
partial intersect with the targeting circle will expands the targeting area?

Thank you,
Alon.



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  • proximity targe... alon
    • Re: proxim... 'Shwetha Vastrad (AdWords API Team)' via AdWords API Forum

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