Hello,

I believe what this means is that if you set it to CONVERSION_OPTIMIZE, it 
means that it will use the conversion optimizer if possible, and otherwise 
it will act the same as if you had set OPTIMIZE. I do not believe there is 
on inconsistency here.

Regards,
Mike, AdWords API Team

On Wednesday, March 11, 2015 at 12:19:22 PM UTC-4, Robert Rodakowski wrote:
>
> Hello,
>
> According to documentation API_docs 
> <https://developers.google.com/adwords/api/docs/reference/v201502/CampaignService.Campaign>
>  
> adServingOptimizationStatus is strictly related to selected campaign 
> bidding strategy type. In particular, as it is described, 
> adServingOptimizationStatus=CONVERSION_OPTIMIZE is possible only if 
> campaign's bidding strategy is *CONVERSION_OPTIMIZER*:
>
>
> *Ad serving is optimized based on CTR * Conversion for the campaign. If 
> the campaign is not in the conversion optimizer bidding strategy, it will 
> default to OPTIMIZED*
> Somehow, it is still possible to set 
> adServingOptimizationStatus=CONVERSION_OPTIMIZE having bidding strategy set 
> as *MANUAL_CPC*. 
>
> The question is: is it a bug in documentation? Or maybe I've missed 
> something?
> Please help, as I'm not sure if the campaign configured in that way will 
> perform as intended...
>
> Best regards,
> Robert.
>
> Below is a part of XML (API response - CampaignService.get) showing the 
> mentioned state:
>       <elem>
>         <biddingStrategyConfiguration>
>           <biddingStrategySource nil="true" />
>           <biddingScheme nil="true" />
>           <bids type="array" />
>           <biddingStrategyId nil="true" />
>           <biddingStrategyName nil="true" />
>           <biddingStrategyType>MANUAL_CPC</biddingStrategyType>
>         </biddingStrategyConfiguration>
>         <networkSetting nil="true" />
>         <name type="string">rr5033 DISP Conv</name>
>         <adServingOptimizationStatus>
>             CONVERSION_OPTIMIZE
>         </adServingOptimizationStatus>
>         <forwardCompatibilityMap type="array" />
>         <status>ENABLED</status>
>         ...
>       </elem>
>
>

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