Hi, There's a thorough discussion on this topic on this AdWords Community post <https://www.en.adwords-community.com/t5/Basics-for-New-Advertisers/When-CTR-is-Above-100/m-p/53200/highlight/true#M5631>. If you have further questions I'd recommend replying to that post, as this issue is not specific to the API.
Thanks, Josh, AdWords API Team On Wednesday, October 29, 2014 5:38:22 AM UTC-4, Kristopher Windsor wrote: > > I have seen what is probably the same issue in the Adwords UI, where for a > particular placement, I can get 1 impressions 3 clicks for example. > > > On Tuesday, October 28, 2014 3:27:30 PM UTC-7, Luca Fiaschi wrote: >> >> Hi, >> Pulling a keyword performance report >> >> SELECT Clicks, Conversions, Cost, ConversionValue,Impressions, Id, >> KeywordText, Ctr, >> AdGroupName, AccountDescriptiveName, MaxCpc, AverageCpc >> FROM KEYWORDS_PERFORMANCE_REPORT >> WHERE Id != 3000000 AND Id != 3000006 AND Impressions > 0 AND >> AdGroupStatus=ENABLED AND CampaignStatus=ENABLED AND Status=ENABLED >> DURING 20140926, 20141026 >> >> >> I noticed several keywords with CTR above 100% (even 200%) how is this >> possible? >> >> I tried to compute ctr as click/impression and the value returned by the >> API and both are the same: which means impressions below the number of >> clicks ! >> >> >> >> >> -- -- =~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~ Also find us on our blog and Google+: https://googleadsdeveloper.blogspot.com/ https://plus.google.com/+GoogleAdsDevelopers/posts =~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~ You received this message because you are subscribed to the Google Groups "AdWords API Forum" group. To post to this group, send email to adwords-api@googlegroups.com To unsubscribe from this group, send email to adwords-api+unsubscr...@googlegroups.com For more options, visit this group at http://groups.google.com/group/adwords-api?hl=en --- You received this message because you are subscribed to the Google Groups "AdWords API Forum" group. To unsubscribe from this group and stop receiving emails from it, send an email to adwords-api+unsubscr...@googlegroups.com. Visit this group at http://groups.google.com/group/adwords-api. To view this discussion on the web visit https://groups.google.com/d/msgid/adwords-api/78be7388-1fd3-4795-bb7e-bb5ae4db9d6f%40googlegroups.com. For more options, visit https://groups.google.com/d/optout.