These questions should be easy ones (hopefully). "Conv. (1-per-click)" is now "Converted Clicks" "Cost / Conv." is now "Cost / Converted Clicks" "Conv. Rate" is now "Click Conversion Rate" "Conv. (many-per-click)" is now "Conversions" "Cost / Conv. (many-per-click)" is now "Cost / Conv." "Conv. Rate (many-per-click)" is now "Conv. Rate"
Based on the RMF<https://developers.google.com/adwords/api/docs/requirements>under reporting functionality, "Conversions" are a required field / object / column. Questions: 1. Since Conv. (1-per-click) is now Converted Clicks, is it safe to assume Converted Clicks is a required reporting column now (ex: for Account, Campaign, Ad group report types)? 2. Should I change my application's report headers to align with the new naming convention of "Converted Clicks", "Cost / Converted Clicks", "Click Conversion Rate"? Currently my app says "Conversions" for "Converted Clicks" which now is a problem because "Conversions" now represents what was formally "Conv. (many-per-click)". My intentions of asking are to ensure my application is in compliance and as up-to-date as possible. Thank you! -- -- =~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~ Also find us on our blog and Google+: https://googleadsdeveloper.blogspot.com/ https://plus.google.com/+GoogleAdsDevelopers/posts =~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~ You received this message because you are subscribed to the Google Groups "AdWords API Forum" group. To post to this group, send email to adwords-api@googlegroups.com To unsubscribe from this group, send email to adwords-api+unsubscr...@googlegroups.com For more options, visit this group at http://groups.google.com/group/adwords-api?hl=en --- You received this message because you are subscribed to the Google Groups "AdWords API Forum" group. To unsubscribe from this group and stop receiving emails from it, send an email to adwords-api+unsubscr...@googlegroups.com. For more options, visit https://groups.google.com/groups/opt_out.