Hi Michael, We investigated this further, and it looks like mobile app placements are being excluded from the Placement Performance Report. In the UI, these are shown with a placement beginning with "mobileapp::".
Should data for mobile app placements be included in the Placement Performance Report? Thanks! Charlie On Thursday, January 9, 2014 10:44:18 AM UTC-5, Michael Cloonan (AdWords API Team) wrote: > > Hi Charlie, > > This looks like it's probably because the Placement Performance > Report<https://developers.google.com/adwords/api/docs/appendix/reports#placement>is > a multi-attribution > report<https://developers.google.com/adwords/api/docs/guides/reporting-concepts#single-and-multi-attribution>. > > Please be careful when aggregating data in multi-attribution reports, > because some data can be counted multiple times. This should account for > the discrepancies you're seeing. > > Thanks, > Mike, AdWords API Advisor > > On Monday, January 6, 2014 11:48:04 AM UTC-5, Charlie Saunders wrote: >> >> Hi All, >> >> We've noticed a discrepancy in the cost reported by Placement Performance >> Reports compared to the cost shown in the UI. I've given some examples of >> the data, below, to show that it is non-negligible for one client, but >> minimal for another, that it is present for both recent and older data, and >> that search network data seems to be unaffected. >> >> I tried to get the SOAP request headers to log, but they wouldn't >> cooperate with me (any advice here would be appreciated as well). The API >> reports were downloaded >> using com.google.api.ads.adwords.lib.utils.v201309.ReportDownloader. >> >> -------------------------------------------------------------------------- >> >> Campaign 1A in Account 1 - display network only >> Placement Performance Report with fields: Campaign, Cost >> Filtered for Campaign 1A in Excel >> >> Date | Cost API | Cost UI >> 12/09/13 | $3,629.25 | $3,810.75 >> 01/02/14 | $8,624.80 | $8,928.19 >> >> Campaign 1B in Account 1 - search network only >> Keyword Performance Report with fields: Campaign, Cost; predicate of >> AdNetworkType1 equals "SEARCH" >> Filtered for Campaign 1B in Excel >> >> Date | API | UI >> 12/09/13 | $25.15 | $25.15 >> 01/02/14 | $93.78 | $93.78 >> >> Higher spending campaign (Campaign 1C - search network only) in this same >> manner, just to be sure >> >> Date | Cost API | Cost UI >> 12/09/13 | $1,135.92 | $1,135.92 >> >> Notes: >> - A Keyword Performance Report with predicate AdNetworkType1 equals >> "SEARCH" did not return any cost data for Campaign 1A for either date >> - There are no shared ads in the account >> - The AdWords account is set to Canadian currency >> - The discrepancy is also present at the ad group level, but that didn't >> make my example any better >> >> -------------------------------------------------------------------------- >> >> I don't see the same level of discrepancy in all accounts, though they >> don't line up perfectly: >> >> Campaign 2A in Account 2 - display network only >> Placement Performance Report with fields: Campaign, Cost >> Filtered for Campaign 2A in Excel >> >> Date | Cost API | Cost UI >> 01/02/14 | $1,150.72 | $1,148.18 >> >> Campaign 2B - display network only >> >> Placement Performance Report with fields: Campaign, Cost >> Filtered for Campaign 2B in Excel >> >> Date | API | UI >> 01/02/14 | $486.55 | $488.01 >> >> Notes: >> - A Keyword Performance Report with predicate AdNetworkType1 equals >> "SEARCH" did not return any cost data for either campaign >> - There are no shared ads in the account >> - The AdWords account is set to US currency >> >> >> Thank you! >> >> -- -- =~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~ Also find us on our blog and discussion group: http://googleadsdeveloper.blogspot.com http://groups.google.com/group/adwords-api =~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~ You received this message because you are subscribed to the Google Groups "AdWords API Forum" group. To post to this group, send email to adwords-api@googlegroups.com To unsubscribe from this group, send email to adwords-api+unsubscr...@googlegroups.com For more options, visit this group at http://groups.google.com/group/adwords-api?hl=en --- You received this message because you are subscribed to the Google Groups "AdWords API Forum" group. To unsubscribe from this group and stop receiving emails from it, send an email to adwords-api+unsubscr...@googlegroups.com. For more options, visit https://groups.google.com/groups/opt_out.
