Hi Mike,

Thanks for sending your information offline.  I'll reply here in case 
others have similar questions.

1. Is an "adgroup reference" the same as an "adgroup feed"? If not, what 
> does each of these things mean?


Yes, they are the same thing.  The Organizing Campaigns 
documentation<https://support.google.com/adwords/answer/1704396?hl=en>is aimed 
at non-API users, so the terminology differs slightly.

2. If I delete an adgroup, is its feed still counted as active?


Yes, unless you *also remove the AdGroupFeed* via a call to 
AdGroupFeedService.mutate<https://developers.google.com/adwords/api/docs/reference/v201309/AdGroupFeedService#mutate>with
 an 
*AdGroupFeedOperation* with:

   - operator = *Operator.REMOVE*
   - operand = the deleted *AdGroup*'s *AdGroupFeed*
   
3. How can I have 9,952 feeds on 8,540 adgroups?


*AdWords* arrives at this count by counting all active *AdGroupFeeds*, 
regardless of the status of the associated *AdGroup*.

The key point here is that if you are concerned about hitting the active 
*AdGroup* feed limit then when you delete an *AdGroup* you should also 
remove its *AdGroupFeeds* (the mappings of *Feed* to *AdGroup*).

Cheers,
Josh, AdWords API Team

On Thursday, November 21, 2013 1:50:14 PM UTC-5, Josh Radcliff (AdWords API 
Team) wrote:
>
> Hi,
>
> Could you provide the customer ID of the account whose ad groups you are 
> modifying?  Please respond to me directly via the "Reply to Author" button.
>
> Thanks,
> Josh, AdWords API Team
>
> On Thursday, November 14, 2013 2:25:17 PM UTC-5, Mike B wrote:
>>
>> While trying to populate adgroups with new sitelinks, I got the following 
>> error (screenshot attached). I can't find any mention of it in the API 
>> Reference.
>>
>> *errorString:* EntityCountLimitExceeded.CAMPAIGN_LIMIT
>> *limit*:10000
>> *accountLimitType:* ACTIVE_ADGROUP_FEEDS_PER_CAMPAIGN
>> *existingCount:* 9952
>>
>> This is strange because we only have 8,540 adgroups in that particular 
>> campaign, some of which are deleted, so I have no idea what 9,952 refers to.
>>
>> And as I said, I couldn't find documentation of this in the API 
>> Reference, nor on the API 
>> Limits<https://developers.google.com/adwords/api/docs/appendix/limits>page. 
>> I did see this on the Organizing 
>> campaigns <https://support.google.com/adwords/answer/1704396?hl=en>page, 
>> although the terminology is different enough to be even more 
>> confusing:
>>
>> *AdWords Account Limits [...] 10,000 ad group references to upgraded ad 
>> extensions per account*
>>
>> So, I'm wondering a few things:
>>
>>    1. Is an "adgroup reference" the same as an "adgroup feed"? If not, 
>>    what does each of these things mean?
>>    2. If I delete an adgroup, is its feed still counted as active?
>>    3. How can I have 9,952 feeds on 8,540 adgroups?
>>
>> I'd appreciate any insights -- especially from Google!
>>
>> Thanks.
>>
>>

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