Hello Evgeniy,

This is purely technical forum and unfortunately we can not give any legal 
advice.

All I can do is to link you to T&C: 
https://developers.google.com/adwords/api/docs/terms

Note clause III.2.f:
"*Required Minimum Functionality*. [...]
This Section III(2)(f) does not apply to End-Advertiser-Only AdWords API 
Clients and Internal-Only AdWords API Clients; provided, however that the 
Owner provides all customers with reporting data, as frequently as existing 
reporting, but no less than on a monthly basis, that discloses the Google 
spend and performance (i.e., total spend, click, impression) attributable 
to the customer’s advertisements with Google in a reasonably prominent 
location."

Please check with the Tokens Review team who may be able to provide more 
comments.


-Danial, AdWords API Team.



On Sunday, October 14, 2012 2:53:00 AM UTC+4, Evgeniy Bogdanov wrote:
>
> Hi Guys.
>
> Based on some questions like : 
> https://groups.google.com/forum/?fromgroups#!topic/adwords-api/LM7zTySikR4
> I've got own question. I want to clarify it to get understanding that to 
> tell my clients and to help Adwords API developers decide how much 
> functions their application should be before they will start.
>
> Am I right that if application or script will be used only for purposes of 
> end-user account or for internal use (for company account), it should not 
> meet RMF?
>
> I.e. if script will be used only for account holder to re-produce Google 
> Keywords Tool - it should not meet RMF, but if user wants to sell this as 
> SaaS, or give ability to other peoples use this tool such application 
> should meet those requirements?
>
> Same for Reporting. If agency uses reporting script to get understanding 
> how accurate their work and which progress they do without showing those 
> results to their end-users (their clients who have ordered service of this 
> agency) they should not meet RMF. As they can create only needed functions 
> and do not worry about possible problems that they have violated some 
> general requirement. If they decide to give ability of their users request 
> those reports by demand - application should meet RMF.
>
>
> Am I right in my conclusions? I'm not sure that this is the questions that 
> you can give accurate answer and I think that will be great if someone from 
> Adwords API Approval Team can give us an answer. This question is very 
> important, and you know IT-humans are not lawyers to get understand all 
> options of usage properly.
>
> Regards,
> Evgeniy.
>

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