Dear Developers, I am not sure if this is the right forum to discuss this, but I have some suggestions on how the Google Adsense program can be improved to help affiliate marketers and online shoppers.
The Google Search Bar which can be seen on the Home Page of affiliate marketer websites, re-directs visitors to other websites, instead of being directed to a post on the affiliate's website which already includes an informational article about the product the visitor is looking for and the adsense ads that are connected to those keywords. Presently, all I see are articles with Google Adsense ads in those articles, but I don't believe your Google Search Bar offers visitors the chance to read articles within the affiliate website (based on the keyword search terms) that already talk about a product. If this feature is not already part of the Google Search Bar, having this search field included, may attract visitors to spend more time reading these website articles, reducing the bounce rate on their website and hopefully increase the return visit rate for that affiliate offering high quality content. If the visitor looking for the item/product which is not already found in an article (with no other third party ads), can they be re-directed to a post of Google Ads and if possible still showing the affiliate marketer's header until an ad is clicked on? Secondly, is it possible to implement an application or certificate process for those businesses who advertise themselved to be involved in the "green industry" (such as a certified organic logo which can be seen against the ad name and be displayed in paid ads)? This would really help those businesses stand out from others who sell genuine products related to their ad description and title. I see businesses who promote themselves in a niche, but aren't always necessarily selling items completely related to that niche. Such as businesses who promote themselves to be eco friendly; selling garments made from organic material but still use chemicals to colour their fabric. I understand you are dealing with thousands of ads everyday in various marketing channels, but to have something like this in place may make more online shoppers happier to click on ads that are truly related to what the website is promoting. It's frustrating seeing ads that promote eco friendly living, even after restricting keywords or urls that you don't want to be displayed while showing Google ads, but still show "other stuff" that is not related to what that website promotes. I believe this would appeal to alot of affiliate marketers and businesses who strive to offer top quality products and make searching online for shoppers an enjoyable experience too. I look forward to your reply. Kindest Regards, Erin Singh -- =~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~ Also find us on our blog and discussion group: http://adwordsapi.blogspot.com http://groups.google.com/group/adwords-api =~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~ You received this message because you are subscribed to the Google Groups "AdWords API Forum" group. To post to this group, send email to adwords-api@googlegroups.com To unsubscribe from this group, send email to adwords-api+unsubscr...@googlegroups.com For more options, visit this group at http://groups.google.com/group/adwords-api?hl=en
