Hi Team, We’d like to clarify an important point regarding how Google attributes conversions in relation to clicks and offline (CRM-based) payments.
As per our understanding, Google retains click information for *up to 90 days*. However, in the attached screenshot, the report reflects data for the *last 30 days*, and we want to ensure we interpret it correctly. Specifically, we need to understand whether the *conversion count/value shown* in the report is based on: - The clicks that occurred *within the last 30 days*, or - The *offline payments* (CRM conversions) that happened in the last 30 days, even if the corresponding clicks occurred earlier (but still within Google's 90-day attribution window) For example: If a customer clicked on our Google Ad *40 days ago*, but made a payment (conversion) *within the last 30 days*, will that conversion be reflected in the current report? To summarize, for the report covering the *last 30 days*: - Are conversions counted based on *clicks within those 30 days*, or - Based on *payments (conversions) that occurred within those 30 days*, even if the original click was earlier? This will help us better understand how conversion count and value are attributed in such scenarios. This is in high priority for us , Please help on this issues ASAP Thank You! On Friday, April 18, 2025 at 8:33:37 PM UTC+5:30 Google Ads API Forum Advisor wrote: > Hi Santosh - > > Thanks again for checking in. The team is still working through this > issue. I apologize for the delay. > > > Thanks, > > [image: Google Logo] > Ben Karl > Google Ads API Team > > > Feedback > How was our support today? > [image: rating1] > <https://docs.google.com/forms/d/e/1FAIpQLSeRhIg5VeThVmbcD0c5DTWTDjmpJuSktN8vFelEL7_KV_Orbg/viewform?usp=pp_url&entry.141427034=1&entry.295079254=5004Q00002vGwFfQAK> > > [image: rating2] > <https://docs.google.com/forms/d/e/1FAIpQLSeRhIg5VeThVmbcD0c5DTWTDjmpJuSktN8vFelEL7_KV_Orbg/viewform?usp=pp_url&entry.141427034=2&entry.295079254=5004Q00002vGwFfQAK> > > [image: rating3] > <https://docs.google.com/forms/d/e/1FAIpQLSeRhIg5VeThVmbcD0c5DTWTDjmpJuSktN8vFelEL7_KV_Orbg/viewform?usp=pp_url&entry.141427034=3&entry.295079254=5004Q00002vGwFfQAK> > > [image: rating4] > <https://docs.google.com/forms/d/e/1FAIpQLSeRhIg5VeThVmbcD0c5DTWTDjmpJuSktN8vFelEL7_KV_Orbg/viewform?usp=pp_url&entry.141427034=4&entry.295079254=5004Q00002vGwFfQAK> > > [image: rating5] > <https://docs.google.com/forms/d/e/1FAIpQLSeRhIg5VeThVmbcD0c5DTWTDjmpJuSktN8vFelEL7_KV_Orbg/viewform?usp=pp_url&entry.141427034=5&entry.295079254=5004Q00002vGwFfQAK> > > [2025-04-18 15:02:50Z GMT] This message is in relation to case > "ref:!00D1U01174p.!5004Q02vGwFf:ref" (ADR-00284696) > > > -- -- =~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~ Also find us on our blog: https://googleadsdeveloper.blogspot.com/ =~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~ You received this message because you are subscribed to the Google Groups "AdWords API and Google Ads API Forum" group. To post to this group, send email to adwords-api@googlegroups.com To unsubscribe from this group, send email to adwords-api+unsubscr...@googlegroups.com For more options, visit this group at http://groups.google.com/group/adwords-api?hl=en --- You received this message because you are subscribed to the Google Groups "Google Ads API and AdWords API Forum" group. To unsubscribe from this group and stop receiving emails from it, send an email to adwords-api+unsubscr...@googlegroups.com. To view this discussion visit https://groups.google.com/d/msgid/adwords-api/14d2b5db-b70f-4af2-bcae-df48b2eea27dn%40googlegroups.com.
