Hi Ujwal,

Please find the answers for your questions below:

1. Would you recommend using order_id for both click and adjustment 
conversions, while using GBRAID only for click conversions—not for adjustments 
of type RESATE?

Yes, using order_id is highly recommended for both initial click conversions 
and their subsequent adjustment conversions. If you set it during the upload, 
you must use it for any adjustments made to the conversion.

2. If we send both GBRAID and order_id for click conversions, and only order_id 
for adjustment conversions of type RESATE, will Google’s system still be able 
to correctly attribute and process the adjustment?

GBRAID should only be sent with the original click conversion, not with 
adjustment conversions. For adjustments, you should not include gclid, gbraid, 
or wbraid. Instead, you must include the same order_id that was used in the 
original click conversion. As long as the order_id matches exactly, the system 
will be able to find and apply the adjustment to the correct original 
conversion.

3. In this case, does it still make sense to send the order_id along with the 
click ID?

Even when you're sending gbraid, it’s strongly recommended to also send an 
order_id. I would recommend you to refer to this guide for more detailed 
information. Here are some requirements and restrictions to keep in mind while 
adjusting conversions in the API.


Thanks,

Google Ads API Team


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[2025-04-10 20:05:32Z GMT] This message is in relation to case 
"ref:!00D1U01174p.!500Ht01pSIwa:ref" (ADR-00299221)

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