You suggested that we use enhanced conversions for leads when capturing the 
GCLID instead of uploading a click conversion.

However enhanced conversion for leads requires that that conversion was 
first already sent on the website as a conversion tracking.

*So consider this scenario*
If you are unable to implement that on the website and only have the gclid, 
you also have the email address later on,
you don't want to rely on that initial conversion

1) It would be impossible to use enhanced conversions for leads in this 
scenario is that correct? Since you need to have the initial conversion 
recorded
2) Would it in this scenario be best to use gclid upload without using 
enhanced conversions?

On Friday, March 8, 2024 at 4:27:59 AM UTC-8 Google Ads API Forum Advisor 
wrote:

> Hi,
>
> Thank you for getting back to us. 
>
> Yes, you're right. According to this documentation 
> <https://developers.google.com/google-ads/api/docs/conversions/enhanced-conversions/leads#best-practices>
>  if 
> you have the gclid for a conversion, we recommend sending it in addition to 
> the user_identifiers for improved performance.
>
> If you have any further queries/concerns you can get back to us.
>
>   
> This message is in relation to case "ref:!00D1U01174p.!5004Q02rzl94:ref"
>
> Thanks,
>   
> [image: Google Logo] Google Ads API Team 
> ​​​​​​​
>
>

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