>From our understanding, the "metrics.absolute_top_impression_percentage" is
from:
"Search absolute top impression rate = Impressions on the absolute
top/Impressions"
Also, we are trying to do it by `segments.date` which the result is
different than without the segments,
example:
Without `segments.date`:
```
metrics: {
clicks: '22',
conversions: 2,
absoluteTopImpressionPercentage: 0.04819277108433735, => the UI uses
this value, so the UI does not calculate their way
impressions: '196'
}
```
With `segments.date`, we are trying to match back the result like above
because we need a daily metric for the chart:
```
metrics: {
clicks: '7',
conversions: 0,
absoluteTopImpressionPercentage: 0.06557377049180328,
impressions: '97'
},
segments: { date: '2024-01-01' }
},
{
campaign: { resourceName: 'customers/7712411945/campaigns/15785859793'
},
metrics: {
clicks: '15',
conversions: 2,
absoluteTopImpressionPercentage: 0,
impressions: '99'
},
segments: { date: '2024-01-02' }
}
>>> SUM(impressions*absolute_top_impression_percentage) / SUM(impressions)
= 0.03245232519237203
```
>From these two examples: why these two numbers are different
"0.04819277108433735" vs "0.03245232519237203"?
It seems Google Ads API is using its way(hidden values) rather than just
like this simple formula:
Search absolute top impression rate = Impressions on the absolute
top/Impressions
Or the API has another internal metric "Impressions on the absolute top"
which is different than the normal "metrics.impressions"?
Thanks
On Monday, February 19, 2024 at 3:29:36 PM UTC-5 Google Ads API Forum
Advisor wrote:
> Hi,
>
> Thank you for getting back to us.
>
> By reviewing your query, I understand that you are getting some
> discrepancy in the "absolute top impression rate on search" data. I would
> suggest you refer to the help center article About top and absolute top
> metrics
> <https://support.google.com/google-ads/answer/7501826?hl=en&sjid=16496545885310580970-AP>
> to
> get more information.
>
> Kindly note that the concerns related to the Google Ads UI are out of
> scope for the Google Ads API support team, as our team specializes in Google
> Ads API <https://developers.google.com/google-ads/api/docs/start> related
> concerns and technical implementations only. I would suggest you reach out
> to the Google Ads Product support team
> <https://support.google.com/google-ads/gethelp> as they are better
> equipped to assist you on this.
>
> This message is in relation to case "ref:!00D1U01174p.!5004Q028lAF6:ref"
>
> Thanks,
>
> [image: Google Logo] Google Ads API Team
>
>
>
>
>
>
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