Hi There,

I'm currently trying to pull keyword forecasts from the Google Ads API and 
I'm finding the values different than what I'm seeing in the UI; I'm hoping 
someone can help me:
1. Understand the differences
2. Find a way to get the exact values from the UI via the API so that I can 
share these forecasts with my customer without them seeing discrepancies 
(if/when they check)

Example: 
Forecast for the keyword 'subaru' Broad Match for Jan 7 - 13 returns: 
*Google Ads UI:*
Impressions: 396,815.34
Cost:$354,573.73
*Google Ads API via GenerateKeywordForecastMetrics:*
Impressions: 397,709.50
Cost:$401,164.15

Screenshot from Google Ads Keyword Planner:
https://screenshot.googleplex.com/BSWxPqo9UGwQNWW

Response from Google Ads API Call:
https://screenshot.googleplex.com/9qAyVST3bwo3fhc

Additional Documentation: 
https://developers.google.com/google-ads/api/reference/rpc/v15/GenerateKeywordForecastMetricsResponse

Thanks! 

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