Hi Team, 
Is there any update on this?
Regards,
Anurag Sinha

On Thursday, November 30, 2023 at 10:16:46 AM UTC+5:30 Anurag Sinha wrote:

> Hi Team,
> Can you please take a look at the query and provide some updates? 
> Regards,
> Anurag Sinha
>
> On Tuesday, November 28, 2023 at 8:57:44 PM UTC+5:30 Anurag Sinha wrote:
>
>> Hi Team,
>> *Context:*
>> Following the EU user consent policy 
>> <https://www.google.com/about/company/user-consent-policy> in Google Ads 
>> APIs v15, a new Consent Attribute has been introduced which has 2 parts 
>> adPersonalizationConsent 
>> and adUserDataConsent. Each having Consent status as 
>> UNSPECIFIED/GRANTED/DENIED.
>>
>> *Question:*
>> Since the Consent Object is specifically introduced for EU regions, we 
>> need to strictly align with the policy post-March 2024 
>> *(https://ads-developers.googleblog.com/2023/10/updates-to-customer-match-conversion.html
>>  
>> <https://ads-developers.googleblog.com/2023/10/updates-to-customer-match-conversion.html>)*.
>>  
>> However, this does not apply to other countries; hence, we can skip passing 
>> the consent object for those.
>>
>> Now, we want to understand the impact on customers from other countries, 
>> excluding the EU, if we send the Consent Status as 'UNSPECIFIED' (for both 
>> adPersonalizationConsent and adUserDataConsent) instead of not passing the 
>> consent object at all.
>>
>> Is not setting the Consent Object in the Customer Match job at 
>> CustomerMatchUserListMetadata.consent and setting the Consent Object for 
>> each Customer Match job at CustomerMatchUserListMetadata.consent with 
>> Consent Status as 'UNSPECIFIED' considered the same from the perspective of 
>> Google Ads API v15? If not, what is the difference or impact on customer 
>> data shared with Google Ads?
>>
>> Regards,
>> Anurag Sinha
>>
>

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