Hi Peer,

All the information I can find is that ad IDs (aka creative IDs) are
only unique within the parent ad group, which you already know.  I
don't have any information about how the IDs are generated or if you
can make other assumptions about their uniqueness.

Best,
- Eric Koleda, AdWords API Team

On Jan 18, 4:14 pm, "Peer Jakobsen (AdWords API Guru)"
<peer.jakob...@gmail.com> wrote:
> Hi,
> I am trying to track conversions for site links, product plus box
> links etc. Essentially clicks that originate from URLs that are not ad
> or keyword URLs.
>
> To tie the conversion back to the correct keyword and ad i was
> thinking about using the {creative} and {keyword} tags in the URL. The
> problem is that ad IDs are not globally unique.
>
> My question are.
> Are ad ids globally unique if each ad destination URL is unique?
> Are the generation of the ad id based on some kind of hash on the ad
> text/url?
>
> If that is the case all I need to do is make sure all of my ad URLs
> are unique in order to use the ad id to track back to my originating
> ad group.
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